AI in Design: How Nigerian Designers Can Adapt (Instead of Getting Replaced)
The rise of Artificial Intelligence in design has sparked excitement, fear, and… let’s be real — a bit of confusion. From AI tools that generate logos in seconds to platforms that automate UI layouts, it’s easy to ask: “Will AI take my job as a designer?” The short answer? Only if you let it. The […]
Breaking the ‘Exposure Mentality’: Why Nigerian Designers Should Stop Working for Free
In the Nigerian creative industry, particularly in design, one common phrase floats around like a stubborn mosquito: “Do this for exposure, it’ll be great for your portfolio.” At first, it sounds tempting — especially for newbies trying to make a name. But here’s the truth: exposure doesn’t pay bills. It doesn’t buy design tools. And […]
UI/UX Design for Nigerian Audiences: Why Western Design Trends Don’t Always Work Here
Users are more likely to engage with interfaces that feel familiar and reflect their everyday experiences. Incorporating elements that resonate with Nigerian visual culture, such as traditional patterns or familiar color palettes, can build trust and foster a sense of connection. Western design often lacks this cultural grounding, leading to a sense of alienation.
Mistakes to Avoid in Graphic Design for Advertising in Nigeria
Avoid costly errors! Learn about the common graphic design mistakes businesses in Nigeria make in their advertising. Improve your campaigns and boost ROI with these expert tips.
The Power of Visual Storytelling in Graphic Design
Visual storytelling is fundamental in building a brand’s identity. A brand is, in essence, a story—the story of who the company is, what it stands for, and how it wants to be perceived.